KUALA LUMPUR, FreedomPay, the world's largest independent payment gateway, has partnered with LS Retail, an Aptos Company providing end-to-end software, to enable retail and hospitality businesses that use LS Retail software to deliver simpler, faster payment experiences for their customers with minimum effort. FreedomPay Senior Vice President Sales and Digital Development, Nate Ware said the partnership with LS Retail will enable merchants to offer best-in-class technology for a seamless commerce experience. 'FreedomPay's single unified platform brings industry-leading commerce innovation, security and global connectivity to merchants looking to take their businesses to the next level,' he said in a statement. Meanwhile, LS Retail Product Director of LS Pay, Petur Sigurdsson said: 'Unified payments play a crucial role in delivering seamless experiences across all channels and our collaboration with FreedomPay underscores our commitment to providing businesses with the technology they need to stay ahead i n a competitive landscape.' This partnership enables businesses running their operations on LS Retail software to be able to connect not only to FreedomPay, but also to any of the payment service providers (PSPs) that leverage the white-labelled FreedomPay technology stack. The LS Pay-FreedomPay integration is available out-of-the-box to LS Central and LS Pay users which include advanced payment functionalities, such as Point to Point Encryption (P2PE) capabilities and transaction analytics. Currently, the FreedomPay integration is available for PSPs in more than 75 countries and continues to expand rapidly across the globe. By taking advantage of the FreedomPay and LS Pay platforms, merchants can speed up and simplify the payment process across all channels, staying on the cutting edge of omnichannel payment technology without the need for a complex integration project. LS Central enables businesses to run back-office operations, sales, financials, inventory, eCommerce, and customer loyalty, among other s on a single platform, whereas LS Pay is an Electronic Fund Transfer (EFT) software solution that enables businesses using LS Central to have a choice when it comes to selecting a PSP. Source: BERNAMA News Agency
