Minister of MISTI Encourages JAC to Strengthen Role as Bridge for Japanese SMEs in Cambodia

Phnom Penh: H.E. Hem Vanndy, Minister of Industry, Science, Technology and Innovation, has encouraged the Japan Alumni of Cambodia (JAC) to expand its role as a bridge between Japanese small and medium enterprises (SMEs) with Cambodian partners.

According to Agence Kampuchea Presse, Science, Technology and Innovation (MISTI), during a meeting with JAC representatives on Mar. 27, H.E. Vanndy commended the association's achievements since its founding in 2002, including its growth to nearly 1,000 members and its operation of the JAC Japan Desk, which offers consulting, recruitment, and networking services for Japanese SMEs currently operating or interested in entering the Cambodian market.

As Japan's aging society and slow domestic growth push more Japanese SMEs to seek overseas opportunities, H.E. Minister noted that many may face challenges entering unfamiliar markets. He emphasized JAC's capacity to support these enterprises by facilitating connections and providing localised guidance, as well as supporting local SMEs to find business opportunities in Japan.

H.E. Hem Vanndy also advised JAC to focus on institutional strengthening, building a comprehensive alumni database to serve as a human resource pool, and diversifying funding sources while maintaining its core nonprofit mission.